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Independent concept project
Ana Moraru
A wedding photographer with an editorial layout: edge-to-edge images and oversized serif type.


01About the project
A concept for a wedding and portrait photographer, built like a magazine: photographs fill the screen and large type overlaps the images. The goal is for visitors to feel the atmosphere before they read a single price.
02Design highlights
- Bodoni serif at a very large scale
- Ivory, sand and warm brown palette
- Asymmetric 12-column grid
- Alternating rhythm of light and dark sections
03Functionality
- Hero with a slow zoom on load
- Captions that appear on hover over photos
- Continuously moving text band
- Reveal on scroll, with reduced-motion support


04Palette
#F4EFE8
#E3D8C9
#8A6F58
#6E655C
#211E1B
05Typography
Bodoni ModaHeadings
JostBody
i
Independent concept project
The business shown is fictional and is not an AETHER Studio client. Names, copy, prices and contact details are invented. Photography is licensed stock imagery (Pexels).
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Pensiunea Piatra Sură
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